STOP the Information Overload & Trying to Figure Tackle Facebook & Instagram on your Own... 
Focus on the Most Important Elements & DOMINATE 2018!
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Join the Top 1% of ELITE group of business owners, consultants & agencies... Mastermind with top paid traffic & conversion experts with over $400 million in ad spend and HUNDREDS OF MILLIONS of Dollars in sales... and counting. 
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Build Your First Everlasting Ad

  • How do I write the copy for my Facebook or Instagram Ads that actually will build my business?
  • Can you give a repeatable formula that I can use across all my Ads, so that I can stop with all the crazy? 
  • ​Do you understand how to make your ads relevant to your audience?
  • ​​Would you like to avoid "gimmicks" that will burn out your ads fast?
  • ​​What's the best way to create empathy with your audience (and why using pain is the absolute worst way to write copy)?
  • ​How do I test my Facebook or Instagram Ad Campaigns? 
  • ​How much money should I spend to test a new ad or campaign?
  • ​How LONG should I run a test? 
  • ​​What things should I test? And in what order? The image? The ad copy? The video first? Headline only? The first two lines of the ad copy? The thumbnail?
  • ​​How many ads in each Ad Set?
  • ​Should I use Campaign Budget Optimization (CBO)? 
  • ​​Are there ‘rules of thumb’ we can use?
  • ​What Objective should I use for retargeting? Should I use multiple campaign objectives for retargeting? (HINT: Yes you should…)
  • ​21-Daily Execution Videos to create Your Everlasting Ad
  • ​Learn how to see the exact ads your competition are running
  • ​The ideal EPIC formula to use and begin building your Everlasting Ad
  • ​Build, outline, and record your Everlasting Video Ad
  • ​Launching and troubleshooting your Everlasting Ad
  • ​BONUS: Video storytelling training with Sterling & Roderick
  • ​And much more...

Write EPIC Copy That Converts

  • ​How do I lead my audience to a logical conclusion that my product is the best next step?
  • ​Why isn't anyone paying attention to my ads? (HINT: It deals with asking permission) 
  • ​How do I create a "pattern interrupt" without coming across as salesy? 
  • ​​What's the best way of getting in alignment with the Facebook algorithm (which will DRIVE DOWN your costs)?
  • ​Why don't these traditional copywriting 'formulas' work on Facebook and Instagram?
  • ​​How to use "If only I could..." (to draw people to you naturally rather than forcing it and driving them away)
  • ​Do you have some successful examples I can look at and study (Yes, plus...we walk through them so you'll understand why they work...) 
  • ​Full Code Of Conversions program:  
  • ​Module 1: Audience Engagement Formulas - $699 Value
  • ​Module 2: Proven Ad Formulas & Templates - $1,299 Value​​
  • ​Module 3: E.P.I.C. Long Copy Story Formula - $699 Value​
  • ​Module 4: E.P.I.C. Video Ad Formulas that Convert Video Formulas - $899 Value
  • ​Module 5: Setup, Optimization & Troubleshooting - $699 Value
  • ​​Bonus #1: Deep Dive Webinars for each Module - $1194 Value​
  • ​Bonus #2: “Conversion Coders” Facebook Group - Priceless​
  • ​Bonus #3: Empathy Map Session with Irina - $299 Value 
  • ​Plus...the Social Ad Writing System
  • ​How to write the perfect ad copy to accompany your video ad
  • ​Bringing your ad copy in alignment with the UPSYD framework
  • ​Create a Video Ad Outline & Script (Plus a template to jumpstart your progress) 
  • ​What NOT to do when using Video & Long Copy Together

Scale Your Social Selling Machine

  • 2-Day Virtual Workshop Intensive to Build Your Social Selling System [$5995 Value]
  • What is the best sequence of ads to run to systematically drive down your ad costs?
  • ​Examples and Links of Ads to help you develop and model your Social Selling System
  • ​All Five Modules of Code Of Conversions + the 4 BONUS trainings 
  • How to safely scale and maintain your margin
  • ​​How to leverage proven retargeting Schemes with CODE + Example Ad Posts
  • ​Private CodeOfConversions Facebook Group
  • ​MASSIVE BONUS:  $1,500 credit for a future intensive (at the Creative Cabin or another in-person venue)
  • ​You also get the MacGyver Toolkit...
  • ​Re-Targeting approaches that keep up with the Algorithm
  • ​Making Dynamic Creative Ads work for you
  • ​Viral Video Blueprint with Chris Stoikos
  • ​7-Questions to ask your self before every campaign with Ryan Diess
  • ​And Much, much more...

Only $297

Only $1,297

Only $1,749

Don't Take Our Word for It.
Hear from Other Members....
A couple weeks ago my son Kyler & I were driving down the road and the topic of charity came up. 

I said, “one of these days I’ll be involved in some really cool projects.” 

He says in a matter of fact way, “why aren’t you now?”

I had a million reasons WHY (I’m not now) running through my mind… (We need to build the business up to a certain point first, we’re way behind with projects as it is, yada yada yada...) 

But, instead of saying any of those things, I said “hmmm… good question.” 

I didn’t say anything for the next few minutes. 

Next thing you know, we’re pulling in the driveway and right back into the buzz of a typical Monday.

But something happened. 

The rest of the week was a blur. 

I kept saying to myself, "why not right now?" 

"How can I leverage my unique skillset to not only make a difference, but also experience positive change firsthand?"

One of my goals for the next couple years is to take my son to India or Africa to experience some totally different cultures… (Both the poverty-stricken areas and non-poverty areas.)  
Then it hit me like a ton of bricks. 

Why not just integrate something like "Charity:Water" or another outreach program we’re passionate about into what we are already doing? 

Something simple where I can leverage my existing unique skillset to make a bigger impact even faster. 

A little like bartering with myself… in a weird way. 

Where we’d give 25-50% of the gross revenue...

(Example: the upcoming online Code2Video Ad Intensive, 1/2-Day Everlasting Ad Challenge 80/20 Recap Intensive, or Ad Testing Sprint…)

Or, 25-35% of high-ticket services like Coaching, In-Person Intensives, and Certifications… 
…how cool would it be if we built THREE wells (that would save dozens of lives and prevent hundreds of diseases) in three different communities in Southern India just by having ONE Intensive at the Creative Cabin?

Where every customer of ours gets to put their name on a specific water project AND see it come to fruition through that charity's tracking system...
I“ONE Good Deed for ONE Good Ad.” 

It’s TWO stories for the price of ONE. (You get ONE good ad - created by you with my team’s help, OR created by one of our certified FB/Instagram Storytellers…)

ONE Good story ad that turns strangers into customers. 

ONE Good story of life transformed.

Or, an entire community transformed... 

...that we put your name onto and we send you updates of the outreach progress, including photos, Videos, and GPS locations of your SECOND story. Your impact. Our impact.

To the doubters & skeptics: I know this is not a brand-new idea. 

TOMS Shoes first brought the big idea of combining for-profit with non-profit to the masses almost ten years ago… 

People in my industry partner with charities all the time with specific projects, programs, and with their business profits. 

But, I thought why not try something where we take a big risk and give up a huge portion of our sales on every single product or service we launch? 

Why not bolt on some serious passion projects to what we're already doing, instead of having to go out and start an entirely new passion project? 

IMPORTANT: This is an experiment to experience something that may just lead to something amazing - something I’m unable to imagine at this point in linear time. 

It may end up bombing in a big way. 

If it does, oh well. The wisdom gained and relationships built from the experience will more than pay for itself. 

And like Steve Jobs famously said, “You can’t connect the dots looking forward; you can only connect them looking backwards.”   

My mentor Victoria Labalme always says, “its the idea that leads to the idea.” 

So, what if this charity ad idea is a great experiment on it’s own, but also leads to something even more amazing down the road?” 

My gut feeling says YES. 

Whenever I have listened and acted on my true intuition, it has NOT failed me up to this point in my life. 


But, when I listened but didn’t act - things didn’t turn out so well. 

I don’t even want to think about the possibilities that did NOT come to fruition in the past when I didn't listen to my gut and act. 

So, before you jump to criticize this idea, why don’t you jump into the first inaugural experiment and join in on the fun?

I have a good feeling that you might look back later and be very happy that you did... 

(At least for the epic Ad-Building systems we're delivering in these upcoming Intensives & Sprints!)

Let's Do This.

What You Get When You Join Facebook Ads University Elite - Gold:
  • "Facebook Momentum" Course - ALL 3 Tracks FREE: Local, Digital, and eCommerce FREE. (Normally Sold for $697)
  •  Facebook Account Manager Certification Online Program Modules - Facebook Ads Advanced. ($5,995 Value)
  •  FREE Coupon for "Facebook & Instagram Domination 6-Week Masterclass Starting in March, 2018. (Selling for $997)
  •  Dynamic Diagnostic System - save time by implementing just the biggest needle movers for your business
  •  Live Weekly Group Calls including Trainings, Hot-Seats & Sneak-Peeks at Cutting Edge Facebook Strategies 
  •  Exclusive Access to DWM's Advanced Private Facebook Group
  •  Live Updates on Facebook & Instagram Strategies & Tactics from the DWM Team, Advisors, and Agency Team
  •  Behind the Scenes Updates from our Partner Manager at Facebook Corporate
  •  Access to 15+ Recorded Webinars & Hot Seat Sessions with Epic Entrepreneurs Crushing It
  •  3-Step Video Ad Formula Live Class Recording from the Austin Certification Event
  •  FB Messenger Ad Training
  •  Analysis & Reporting Training
  •  Scaling, Troubleshooting, and Automating Training
  •  And MUCH More...

Module 1 - Facebook Fast Start Training (Includes 2 Checklists)

Module 2 - Campaign Basics & Set Up

Module 3 - Step 1 (7-Step Scaling Process): Epic Content Creation 

Module 4 - Step 2: Conversion Tracking & Custom Audiences 

Module 5 - Step 3: Target Audience (Includes 1 Checklist)

Module 6 - Step 4: Like Campaign (Includes 1 Checklist)

Module 7 - Step 5: Ad Creation (Includes 1 Ops Manual)

Module 8 - Step 6: Designing Your Conversion Machine 

Module 9 - Step 7: Analyze & Optimize (Includes 2 Checklist)

Module 10 - Facebook Video Ads A-Z

Total Value - $3,337+
Up to 6 Months FREE of Facebook Ads University
What You Get - Facebook Ads University:

12+ Recorded Training Webinars

11 Checklists, Templates, and Execution Guides

Live Webinars with Q&A every 2 Weeks

Private Facebook group to get your questions answered by our team and Keith & Ralph, and the other high level business owners in the group.

Austin In-Person Workshop Recordings

Total Value - $1,278.35
Here are some of the Results people are getting Now
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